Ebooks for download pdf The Complete Idiot's Guide to Marketing

The Complete Idiot's Guide to Marketing. Sarah White

The-Complete-Idiot-s-Guide-to.pdf
ISBN: 9781592571352 | 464 pages | 12 Mb

• The Complete Idiot's Guide to Marketing
• Sarah White
• Page: 464
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781592571352
• Publisher: Alpha Books

Download The Complete Idiot's Guide to Marketing

Ebooks for download pdf The Complete Idiot's Guide to Marketing

Overview

From online marketing to old-fashioned word-of-mouth, readers will find a comprehensive update on key marketing basics, as well as such topics as: • Guerilla marketing • Marketing to Boomers and Latinos • Online marketing • Targeted-but-affordable direct mail • Sample marketing plans for several types of small businesses (as well as a couple of larger projects) • Practical, do-it-yourself distribution strategies • Analysis of business segments and trends, and much more.

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